When Snoop Dogg was in the picture to buy the Ottawa Senators, he loudly stated that there should be posters of Connor McDavid everywhere, which is not the case. According to the rapper, the current commissioner doesn't know how to promote.
Let's be realistic, Bettman has been in office for over 30 years now. He must be doing some good things, or else he wouldn't still be there.
However, an announcement was made by Chris Johnston on Monday, as the league and Amazon have created something very interesting.